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Technology14 Aug 2026

Protein or pickled garlic? What's new in ice cream

There's a constant battle in ice cream to come up with new flavours and to keep costs down.

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There's a constant battle in ice cream to come up with new flavours and to keep costs down. I'm at the research and development centre of the world's biggest publicly listed ice-cream maker, Magnum. The light emanates from a glow-in-the-dark ice lolly. While a luminescent product may seem a bit of a gimmick, ice cream is a serious business and innovation is crucial to staying ahead of the game. There's tough competition from other giants including Häagen-Dazs owner, Froneri, and Baskin-Robbins, the world's largest chain of ice cream specialty shops, not to mention smaller artisan ice cream makers that are popping up all the time. They're all dealing with a notoriously unpredictable market and with fluctuating commodity and energy prices. "We've had five years of price volatility impacted by war in Ukraine, Covid, the cost of living crisis. We've just been in this constant state of instability when it comes to pricing," says Georgia Rose, principal analyst at global market research company, Kantar Retail IQ. And those price fluctuations affect multiple areas of the ice-cream making process.

ประโยคและวลีที่ใช้ได้จริงจากเรื่องนี้

Useful phrases from this story

listed ice-cream makerCollocation

ผู้ผลิตไอศกรีม.

From the storyI'm at the research and development centre of the world's biggest publicly listed ice-cream maker, Magnum.

may seem a bit ofCollocation

มันอาจดูเหมือน.

From the storyWhile a luminescent product may seem a bit of a gimmick, ice cream is a serious business and innovation is crucial to staying ahead of the game.

is a serious business andCollocation

เป็นธุรกิจที่สําคัญ และ.

From the storyWhile a luminescent product may seem a bit of a gimmick, ice cream is a serious business and innovation is crucial to staying ahead of the game.

is crucial to staying aheadCollocation

เป็นสิ่งสําคัญที่จะอยู่ข้างหน้า.

From the storyWhile a luminescent product may seem a bit of a gimmick, ice cream is a serious business and innovation is crucial to staying ahead of the game.

are popping up all theCollocation

กําลังปรากฏขึ้นทั้งหมด.

From the storyThere's tough competition from other giants including Häagen-Dazs owner, Froneri, and Baskin-Robbins, the world's largest chain of ice cream specialty shops, not to mention smaller artisan ice cream makers that are popping up all the time.

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